Take Me Fishing Hooks Walt Disney World Resort Guests on Fishing and Boating
Category: press release
Apr 8th, 2014 by OutdoorsFIRST
Modified Apr 8th, 2014 at 12:00 AM
In today’s age where getting kids outside to exercise and enjoy nature can be more challenging than ever, Take Me Fishing™ and Walt Disney World Resort are making it easier for families to connect with the outdoors through fishing and boating. Beginning this month, The Recreational Boating & Fishing Foundation (RBFF) and its Take Me Fishing™ campaign are sponsoring the fun and educational family catch-and-release fishing and boating experiences offered to guests at the Walt Disney World Resort in Lake Buena Vista, FL.
Three locations at the resort offer Take Me Fishing™ branded guided fishing and boating experiences. In addition, visitors to Disney’s Fort Wilderness Resort & Campground have the opportunity to participate in dockside fishing, while visitors at Disney’s Port Orleans Resort-Riverside can try their hand at cane pole fishing. Guests can also enjoy the “Take Me Fishing Challenge” recently introduced at Disney’s Fort Wilderness Resort & Campground.
“With the popularity of fishing and boating on the rise with women and children in the U.S., collaborating with the Walt Disney World Resort is helping us get even more families engaged in these sports,” said Frank Peterson, president and CEO of RBFF. “Our collective dedication to conservation and family activity make this relationship ideal to showcasing the magic of fishing and boating.”
Guests who boat and fish at the Walt Disney World Resort will be encouraged to continue these memorable experiences at home by connecting with TakeMeFishing.org, which provides more information about where to boat and fish in their local communities. Parents can also find how-to videos to learn fishing basics as well as additional safety tips and advice.
In addition to Take Me Fishing’s presence at the Walt Disney World Resort, they have a relationship with Disney Media Networks to spread the word about the benefits of fishing and boating. This relationship includes sponsorships on Disney Channel and Disney XD, activating through Radio Disney at popular events around the country, as well as integration of the Take Me Fishing messaging in online content and mobile apps.