Wiley X Sponsors Jack Link’s Major League Fishing
Category: press release
Dec 20th, 2013 by OutdoorsFIRST
Modified Dec 20th, 2013 at 12:00 AM
Jack Link’s Major League Fishing announced today that Wiley X, makers of polarized sunglasses that protect anglers in high speed and harsh conditions, will be a sponsor of the league’s 2014 telecasts.
“Wiley X is well-known not only in the fishing industry, but with all types of outdoorsmen and women, as a company that makes quality products and shows tremendous interest in the customers it serves. We couldn’t be happier to announce this partnership between Wiley X and Major League Fishing,” said Major League Fishing General Manager Jim Wilburn.
“Wiley X is also a natural fit for us because the company has a history of supporting pro bass anglers,” Wilburn said. “The people at Wiley X understand Major League Fishing, and they have been an excellent sponsor for our anglers.”
Wiley X sponsors Major League Fishing participant Edwin Evers.
Major League Fishing, a partnership between Outdoor Channel and 24 of the world’s best anglers, features made-for-television bass fishing events and utilizes the most innovative format in competitive fishing. Major League Fishing recently filmed two events. The first, the General Tire Summit Cup, will air during the first quarter of 2014 on Outdoor Channel, America’s Leader In Outdoor TV. The second event, the Shell Rotella Challenge Cup, will air throughout the second quarter 2014 on the network.
“Wiley X has been heavily invested in helping anglers at all levels for many years. We believe it is especially important to demonstrate the durability and effectiveness of our eyewear through the careers of professional anglers,” said Ray Hill, Director of Outdoor Sales for Wiley X.
“Major League Fishing offers one of the fishing industry’s most high-profile platforms, so we are delighted to help sponsor the league’s 2014 events,” Hill added.
Major League Fishing’s made-for-television events utilize a format that allows anglers to weigh all the score-able bass that they catch. The bass are immediately weighed after they are caught then released back into the water. Anglers know where they rank in the standings at all times via real-time leader boards in their boats. The competitors are not allowed to practice before events.